Weekly Unpack
One email a week with founder stories, the playbooks behind them and the businesses we unpack in our interviews.
The first issue is planned for early December 2026.
Weekly Unpack
Everything you need to build, launch and grow your business.
Weekly Unpack is a free weekly email for indie builders with founder stories, the playbooks behind them and the businesses we unpack in our interviews.
Subscribing makes your account Plus and gives you the Builder Kit:
- A launch checklist that scans your site
- A skills pack for your coding agent
- A directory kit of the places worth listing your product
What you get
The Builder KitPlus
It comes with the welcome email and stays on your account's Plus page.
- Launch checklistOne scan reads your site for SEO, AI search and copy, writes each fix as a prompt for your coding agent, and ticks the item off once the next scan sees it fixed.
- Skills packAgent skills picked for design, code, payments, testing and growth, with one prompt per group that installs them in your coding agent.
- Directory kitThe directories worth submitting your product to, grouped by kind, ticked off on your account as you go.
Who it's for
Indie builders and bootstrapped businesses, from the first idea to a business that pays its founder.
- Building
A product taking shape. The skills pack sets your coding agent up for design, code structure, payments and tests.
- Launching
A launch to get right. The checklist scans your site for search, AI answers and copy, and the directory kit lists where to submit it.
- Growing
Paying customers and a next stage to reach. The playbooks behind each story show what moved the numbers.
Get Weekly Unpack and the Builder Kit
Subscribe with your IndieHacked account's address, or the one you'll sign up with. One email a week with founder stories, the playbooks behind them and the businesses we unpack in our interviews.
Plusand the Builder Kit come with it
Subscribing makes your account Plus and opens your Builder Kit: what your product needs next, written for your coding agent to do.